Fix-and-flip, ADU additions, short-term rental, and buy-and-hold — four proven strategies in one of the most durable real estate markets in the United States. SRG brings real estate, construction, and hard money financing together in one team.
Investment Strategies
Leucadia and downtown Encinitas are the best fix-and-flip markets on the California coast. An abundance of original 1960s–1980s cottages on premium coastal lots creates a wide gap between as-is value and renovated ARV. The math works — when you have the right team executing the renovation.
Mikel's construction background means renovation scopes are real, budgets are accurate, and timelines are kept. Erin's lending relationship with Lantzman means you can close in 10–14 days — competitive with all-cash buyers. The combination is the edge most investors can't replicate.
Typical profile: Purchase a dated cottage for $1.2M–$1.6M. Spend $150K–$220K on a full renovation. Sell for $1.7M–$2.3M. Net $200K–$400K+ profit in 4–7 months.
Insider Advantage
Mikel walks every potential flip before you make an offer. Renovation scope, structural condition, permit history, and ARV analysis — all before you commit a dollar.
California's ADU-friendly legislation and Encinitas's permissive zoning make Accessory Dwelling Unit additions one of the highest-ROI improvements available in Coastal North County. Typical construction cost: $120K–$160K. Typical value add: $300K–$500K. Typical rental income: $2,500–$4,500/month.
The Palmerin Group specializes in ADU additions — from garage conversions to detached backyard cottages. Mikel and his father Ernie manage the entire process: permitting, design, construction, and final inspection. You buy the property. They build the unit. You collect the income.
For buyers purchasing a primary residence, an ADU addition can offset your mortgage significantly — or eliminate it entirely for the right property and rental market.
The Palmerin Group
Mikel and his father Ernie have been building in Coastal North County for decades. An ADU project with The Palmerin Group runs on time, on budget, and to permit — every time.
Coastal North County San Diego is one of the strongest short-term rental markets in California. Peak season (June–September) STR properties in Encinitas regularly achieve $7,000–$12,000/month. Year-round occupancy rates run 70–85% for well-positioned properties near the beach.
The combination of Erin's off-market access and Mikel's renovation expertise means SRG can help investors identify, acquire, and improve properties specifically for STR performance. The right location, the right layout, and the right presentation — that's the formula for maximum nightly rates.
Cardiff, Encinitas, and Solana Beach are the three strongest STR zip codes in the portfolio. Properties within walking distance of the beach command a significant premium.
STR Advantage
SRG analyzes every potential STR acquisition for location score, walkability to beach, layout efficiency, and competitive nightly rate potential — before you make an offer.
Coastal North County is not a speculative market. It is a proven, durable, high-demand coastal market where property values have consistently outperformed the broader San Diego market across every cycle for the past 25 years. Constrained land supply, coastal restrictions, and relentless demand create a natural floor under prices.
Long-term holds in Encinitas, Del Mar, and Rancho Santa Fe have historically achieved 10–14% appreciation over 5-year periods, with rental yields that support positive cash flow for well-purchased properties. The buy-and-hold investor here benefits from two things most markets can't offer together: income and appreciation.
The right entry point matters. Erin's off-market network gives buy-and-hold investors access to properties before they hit the MLS — often at prices that simply aren't available through public channels.
Why It Works Here
Geographic constraints — Pacific to the west, lagoons to the north and south — mean this coast cannot expand. That supply ceiling is the long-term investor's greatest asset.
The SRG Advantage
Mikel and The Palmerin Group assess every potential acquisition before you commit — renovation scope, structural condition, ADU feasibility, and ARV. Most investors never have this before an offer.
Through our direct partnership with Lantzman Lending, SRG investors can close in 10–14 business days on hard money deals — giving you a genuine competitive edge against slower-moving buyers.
Erin's 500+ transaction network surfaces deals before they ever hit the MLS. For investors in Leucadia and Encinitas especially, this is where the best opportunities live — and where the competition thins out significantly.
Where to Invest
Flip · ADU · Value-Add
The best fix-and-flip market on the coast. Original cottages on bluff-adjacent lots, wide ARV spread, and eucalyptus-lined streets that command premium prices after renovation.
STR · Hold · Renovation
Strongest STR yields in North County. Tight inventory, beach-walking distance, and a community that brings consistent demand year-round. Long-term appreciation has been exceptional.
All Strategies · ADU · Bluff
The most versatile investment market on the coast. Strong flips in downtown and Olivenhain, exceptional ADU upside in Leucadia, premium STR income near Swami's and Moonlight Beach.
Hold · Luxury Flip · Prestige
The most prestigious coastal address in San Diego County. Long-term holds here benefit from Torrey Pines adjacency, the Del Mar Racetrack, and a permanent ceiling on supply that protects values through every cycle.
Family · STR · New Build
The most family-friendly investment market in North County. Strong school district demand, Lagoon access, and a diverse price range create opportunities at multiple entry points — from starter flip to luxury STR.
Estates · Private · Long Hold
San Diego's most private and prestigious inland community. Equestrian estates, golf course homes, and The Covenant. The patient long-term hold here benefits from absolute scarcity and a buyer pool that never disappears.
Start Building Wealth
The first step is a 30-minute investment consultation with Erin and Mikel. No pitch — just an honest conversation about what the market looks like right now, what's available, and which strategy makes sense for your goals and budget.